PASSION COUNTDOWN
2014
In 2014, FWD Life Indonesia is a new, digital-savvy insurance company in need of awareness and exposure.
Since Youtube is one of the most effective digital medium to increase brand awareness, they need to connect with millennials by broadcasting passion related ads without bothering millennials video-watching experience.
Listed as 2014 Citra Pariwara Finalist
Since Youtube is one of the most effective digital medium to increase brand awareness, they need to connect with millennials by broadcasting passion related ads without bothering millennials video-watching experience.
Listed as 2014 Citra Pariwara Finalist
BEBASKAN HATI UNTUK KEMBALI FITRI
2014
THE BLUSUKAN DIARIES
2014
2014 Indonesian presidential election was a remarkably one. Jokowi and Jusuf Kalla were affected by the smear campaign. They are accused of everything negative about them.
Therefore I decided to support them through an illustration based on what Jokowi had done. It's called "Blusukan". Blusukan means get along with the whole Indonesians directly. Have an eye, ear, and hand to our problem. He is with us.
Yes, because empathy is the key.
Yes, because empathy is the key.
KISAH BLUSUKAN JOKOWI BOOK DESIGN
2014
Berakar Komunikasi made a book that share about a perfect guerilla campaign. It's called Demokreatif Kisah Blusukan Jokowi. I am in charge of the art direction of this book.
It's all about guerilla campaign in democracy space. Made by people, and for the people itself. Authentic atmosphere is all i need to show in this book. So i put the hand-scratch, doodle, etc.
It's all about guerilla campaign in democracy space. Made by people, and for the people itself. Authentic atmosphere is all i need to show in this book. So i put the hand-scratch, doodle, etc.
